PC Magazine References
PC Magazine References
This page documents surge protectors, power strips, line conditioners, uninterruptible power supplies (UPSs), and related power-protection products identified in PC Magazine advertisements, product listings, and editorial content.
Many products documented here may not yet have dedicated articles. References are preserved to assist with dating products, establishing historical pricing, and identifying otherwise undocumented models.
December 6, 1994
APC Back-UPS 400
A full-page APC advertisement published in the December 6, 1994 issue of PC Magazine promoted the APC Back-UPS 400 uninterruptible power supply (UPS).
The advertisement emphasized protection against power failures, surges, brownouts, and data loss affecting personal computers and related equipment.
The advertisement claimed that:
Bad power is the largest preventable cause of computer data loss.
A chart reproduced from PC Week attributed 45.3% of computer data-loss incidents to power failure or surge events.
Other claims highlighted in the advertisement included:
- More than 30,000,000 PCs expected to experience power-related problems within three months
- More than 2,000,000 APC users
- Protection against blackouts, brownouts, surges, and power failures
- Up to $25,000 in lifetime equipment-protection coverage
- Microsoft Windows compatibility
- Prices starting at $119
The advertisement also offered a free 50-page PC Protection Guide available by mail.
The illustrated example appears to be an APC Back-UPS 400, one of the company's early consumer-oriented UPS products.
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Full-page APC advertisement from PC Magazine, December 6, 1994.
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Advertisement detail showing the APC Back-UPS 400 and key marketing claims.
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Mail-in offer for APC's free PC Protection Guide.
See also
July 1995
Perfect Dream Machine UPS Recommendation
PC Magazine's July 1995 Perfect Computer Comparison Guide included an uninterruptible power supply (UPS) as part of its recommended "Perfect Dream Machine" desktop computer configuration.
The guide specified a:
450-va UPS
and advised readers to:
Get one with a volt-ampere (VA) rating that's about a third larger than the combined wattage of your system unit and monitor.
The recommendation illustrates the growing importance of power-protection equipment during the mid-1990s personal-computing era. By 1995, PC Magazine considered a UPS a desirable component of a premium desktop PC configuration alongside the monitor, storage, networking, and multimedia components.
The accompanying illustration appears to be a stylized generic UPS rather than an identifiable commercial product. No manufacturer or model number is specified.
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Cover of the July 1995 issue of PC Magazine featuring the Perfect Computer Comparison Guide.
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The "Perfect Dream Machine" configuration including a recommended 450 VA UPS.
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Detail showing the UPS recommendation and sizing guidance.
See also
December 5, 2000
APC Symmetra RM
A full-page APC advertisement published in the December 5, 2000 issue of PC Magazine promoted the newly introduced Symmetra RM rack-mount uninterruptible power supply (UPS).
The advertisement described the Symmetra RM as:
The first N+1 rack-mountable Power Array with all the reliability of Symmetra's patented redundancy and scalability.
Features highlighted in the advertisement included:
- Standard 19-inch rack mounting
- N+1 power redundancy
- User-replaceable and hot-swappable modules
- Integrated Web/SNMP management
- Scalable power capacity up to 6 kVA
- LCD and LED status display
- Network operating system compatibility
The advertisement also promoted a mail-in offer to enter a drawing for a free Symmetra RM system and directed readers to APC promotional websites and telephone sales channels.
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Full-page APC Symmetra RM advertisement from PC Magazine, December 5, 2000.
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Advertisement detail highlighting Symmetra RM features and design.
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Business reply card included with the Symmetra RM advertisement.
See also
Compaq Pro UPS 500
A Compaq advertisement published in the December 5, 2000 issue of PC Magazine listed the Compaq Pro UPS 500 at a retail price of $149.
The advertisement described the unit as:
Protect your equipment and data from damage due to power surges, spikes, and outages.
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Compaq advertisement from PC Magazine, December 5, 2000.
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Detail showing the Compaq Pro UPS 500 listing.